Maharashtra took a major step forward in the digital content space with the official launch of the Maharashtra Immersive and Digital Content Creators Association (MIDCCA).
This isn’t just another industry group – it’s a game-changer for creators working in animation, visual effects, gaming, and extended reality across the state.
What Makes MIDCCA Special?
The association brings together professionals from animation, VFX, gaming, comics, education, and XR technologies under one unified platform. Think of it as a central hub where digital creators can collaborate, learn, and grow together.
Key Leadership Team:
President: Anand Bhanushali (philmCGI)
Vice President: Milind D. Shinde (88 Pictures)
Secretary: Santosh Raskar (Srajan Vidyavrat)
Treasurer: Mishaal Wanvari (AnimationXpress)
Why This Matters Now
Maharashtra is already India’s top destination for foreign investment, with an economy worth over $500 billion. The state has ambitious plans to hit the $1 trillion mark by 2030, and the creative digital industries are expected to play a significant role in reaching that goal.
The formal launch happened during the Animation and More Summit, with backing from Deependra Singh Kushwah (Development Commissioner Industries) and other industry veterans.
What MIDCCA Plans to Do
The association has laid out some pretty exciting objectives:
Education & Skills
- Running workshops and training programs
- Working with schools and universities to include AVGC-XR in curricula
- Creating clear career pathways for newcomers
Industry Support
- Advocating for better policies and incentives
- Supporting smaller studios and independent creators
- Connecting with government bodies for industry-friendly measures
Global Recognition
- Positioning Maharashtra as a worldwide AVGC-XR hub
- Promoting the state at national and international events
- Focusing on high-quality intellectual property creation
Seven Specialized Committees
MIDCCA isn’t just about meetings and networking. They’ve set up seven focused committees covering everything from membership outreach to emerging technologies, ensuring every aspect of the industry gets proper attention.
The Bigger Picture
This initiative represents more than just an association launch – it’s Maharashtra’s strategic move to become a global leader in immersive content creation.
With government backing, industry expertise, and a clear roadmap, MIDCCA is positioning the state as the go-to destination for digital content innovation.
For creators in Maharashtra’s AVGC-XR space, this could be the support system they’ve been waiting for.